The Secret to Better ROI: How Audience Cleanup Can Drive Better Campaign Results

In the world of digital marketing, your contact list is your most valuable asset. But what if it becomes a liability? Unverified numbers, inactive emails, and outdated data can lead to blocked messages, bounced emails, and a damaged sender reputation. Enter CRM Messaging’s Audience Cleanup tool—a feature designed to help businesses maintain clean, validated contact… Continue reading The Secret to Better ROI: How Audience Cleanup Can Drive Better Campaign Results

How TCPA compliance affect messaging your customers?

Text messaging is an invaluable tool to connect with your customers and it has some complexity when it comes to the regulation and mandates surrounding a customer’s right to privacy and also your right to contact them via text messaging. TCPA is one of the major parts that you need to be careful of while… Continue reading How TCPA compliance affect messaging your customers?